Hi! I agree with all this. But also for me a massive amount of the change came when people started to access the internet on their phones, rather than computers. They don't want to type any more. That's why they want fandom where they can just reblog stuff or click a heart. It killed fandom for me pretty much. People don't comment because they're on their phone and they're just scrolling.

I've had to rejoin tumblr because I fell back in love with the beatles and its' where the fandom is, but it's really hard for me to see why I would want to follow twenty people when they all reblog every post each other make anyway. And you don't get a proper feeling for who a person is when they're mostly posting other people's stuff, sometimes with a couple of tags to comment on it, but often with nothing at all. It's really alien to me.